Imagine that you notice an error on your bank statement when you are viewing your account online. Now you have to call the bank and navigate the following… Thank you for calling insert bank name, in order to better serve you please listen to the following choices. For Personal Banking, press 1, for Business Banking, press 2, for questions about online banking, press 3… Then you enter the next level with more choices and possibly a third level of choices. You reach the point where you are repeatedly pressing the 0 key, all the while hoping that you will finally get the attention of a live person. When you finally find a person will they be local or will they be in a call center ½ way around the world?
Now you are calling Washington State Bank… The phone rings and you hear, “Thank you for calling Washington State Bank, this is staff person’s name, how may I help you?” Instantly you are on the way to speaking with a local banker who works to assist you with your questions or concerns.
A Community Bank starts with this customer experience and is designed to meet the needs of the local residents. We don’t take deposits from all over the state or the Midwest, we focus our efforts on Washington and the surrounding community. Likewise, we’re not interested in lending those same dollars in areas outside our geography – Washington State Bank is focused on our local market. We work with small businesses right here in Central Illinois. We make loans to young people purchasing their first car. We help young families move into their first homes. We live and work right alongside our residents and you see us in the community.
In thinking about this month’s post, I ran across a lot of articles on the benefits of community banks. Let’s look at a few of these items.
Lower Fees
Community banks often charge lower fees for account services, loan origination, and in general. While larger banks may tout low or no fees, there are often higher access fees to obtain credit and/or maintain your account with that institution. Fees add up over time, and community banks are consistently less expensive than the big, national banks.
Flexibility
Oftentimes, you will find that community banks have the ability to fit that round peg into a square hole. Not every person has perfect credit or a spotless past, sometimes, you simply need the chance to move beyond the numbers and be considered as a person again. The big banks can be very unforgiving, and not every situation qualifies, but many find credit in community banks that are traditionally dismissed or denied by larger institutions.
Personal Attention
You may find that a community bank is more customer-facing, in other words, a place where you can develop a relationship with bankers that care about your business. I would like to highlight our staff at WSB, we have many bankers here that have been with the bank for many years – you know who I’m talking about, stop in and say “Hi!”.
Community Investment
We are members of many local organizations, we place dollars into fund-raising for St. Jude Runners, Easterseals, Susan G. Komen Memorial, MS Walk-a-Thon, our local sports and academic programs along with the Chamber of Commerce.
Let me close by revisiting our opening scenario, which experience do you find less frustrating? Which of those two banks values you enough to call you by name when you walk through the front door of the lobby?
In the famous words of the theme from the TV show Cheers, “Sometimes you want to go, where everybody knows your name. And they're always glad you came. You want to be where you can see, our troubles are all the same. You want to be where everybody knows your name.” For over two hundred years of American history, that is your local, community bank. Washington State Bank is proud to stand in this long line of community banks, serving in the same location for over 75 years!
Michael Herzog
President
(309) 444-2265
Location
1110 Peoria Street
Washington, IL 61571
Mailing Address
PO Box 129
Washington, IL 61571
Report a Lost or Stolen Debit Card
Call (309) 444-2265 or
after hours (844) 202-5333
One-on-one appointments available during business hours.
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